Rocco Basile

Link: http://www.roccobasile.net

In a recent Chronical survey of 180 businesses it has been determined that the recent shaky economy is challenging charitable giving which will probably be flat in 2011, and this is gifts from bigger companies in the U.S.  Although the giving  of cash did rise by 13 percent,  after the recession there was  a decline in giving of 7.5 percent in 2009.

Of course, some companies provide product donations along with cash gfts, making the numbers for 2010 look stronger, which actually makes giving appear to have risen nearly 20 percent.

Of the  107 companies from the Fortune 500 providing projections, seventy-four of them said they expect this year's giving to remain about the same as as last year.  And while six percent expect a decrease, twenty-seven are expecting total giving to increase. while six expect a decrease.

-- Rocco Basile